5 Quick Steps to Write a Content that Engages and Converts Your Traffic

 5 Quick Steps to Write a Content that Engages and Converts Your Traffic

To write a content is one of the easy ways to grab the attention of your target group and make them feel interested in your business. Most people have a curiosity that makes them engage with blogs on a regular basis – that is why 77% of internet users consume blogs and articles daily. 

It makes blogs and web content the most impactful methods of promoting a business. Professional bloggers and writers swear by the importance of blogs as useful tools for knowledge sharing in the 21st century. 

So, if you want to write a blog or web-based content, take note of the following steps to optimise your content for the best performance.

Step 1: Research your Topic

While research is the most crucial of the complete exercise, amateurs tend to undermine its importance. We cannot stress enough the importance of research. It helps you deliver true value in the content and make it actually useful for the readers. 

Use multiple sources to develop a sound understanding of the topic at hand and then only move on to the second step of writing a content.

Step 2: Create a Wireframe

Content architecture is the most important factor when starting new content. Creating a wireframe with possible subheads and pointers helps you stick to your topic and not go overboard on the word count. 

It also helps you boost productivity as wireframe allows you to mind map the flow of information – hence boosting the quality of writing. 

Step 3: Describe your Topic

This is where you go in-depth on the topic as you start the writing process. Try to write small and simple sentences and avoid unnecessary jargon as much as practically possible. Also, integrate the keywords at regular intervals. Optimise the headers accordingly; modify your headers if required. 

Make sure that the keyword density is optimum; it is preferable to maintain a 0.7% to 0.9% primary keyword density across the article to produce good results. 

Step 4: Add Links

Now the additional stuff – here you cite your sources by placing relevant outbound links in your content. If you have data and statistics, do make sure to refer to the source site. Try to incorporate at least 2-3 links; it helps you establish the expertise and trustworthiness of your content. 

Step 5: Proofread & Edit

Finally, after everything is said and done, go ahead and proofread your document. You could use proofreading tools like Grammarly and Hemingway Editor to save your time and get reliable results.  

Conclusion

Following these elaborate steps to write a content proves useful when optimising your content for the internet. Just make sure to follow all the SEO guidelines and maintain an even distribution of keywords. Also, try to include as many LSIs into the content; so that, search engine crawlers can better identify the topic and intent of your blogs.